We were approached to make the 25th Anniversary video for Life Happens.  The goal was to make a cinematic and heartfelt piece about life insurance.  Anybody with family who depends on them needs to consider the burden of being absent.  It was our approach to focus on a family going through a terrible loss, but ultimately showing that life goes on and life insurance can help ease the transition.
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CREDITS
Agency
Veracity Colab
Creative Direction
Chris Anderson
Illustration
Loris F. Alessandria
Animation
Chris Anderson


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